It is crucial to be aware on how to write a white paper since white papers are essential if you study Business, Marketing, and Sales. Working on a white paper is a tough and time-consuming process that usually requires much effort. At the same time, when writing white papers, you can master your technical and engineering skills as well as improve your writing fluency. Moreover, white papers are effective when you want to provide information about the product or service you are writing about.

How to Write a White Paper: Tips for Effective Writing

If you are not fully aware of how to work on white papers, you can definitely contact our custom writing company for help. We have a department of writers who specialize in white paper writing, so they can provide high-quality help for you and assure that you achieve success in your writing assignments. If you hesitate whether you need expert writing help from us or whether our writers can provide the type of help you need, you can download a free paper sample from our website and get started. On the whole, if you read the article provided below, you will not only learn where to get a premium-quality white paper, how to write a white paper, and how to write a white paper but you will also know the strategies for the pre-writing process, which are even more important than the very writing strategies.

Check out how to write a technical white paper in six steps:

Identify the core aims of white paper writing and stick to the deadlines

The way you plan work on white paper writing and the way you manage your time has a strong impact on the overall process of writing and its organization. Therefore, keep in mind that you will need some fundamental plan. First of all, you need to discuss the product with the team, get to know the tools or strategies you will use, make sure you know the product or service you will sell and make sure that you have a team that will cooperate together to achieve the same aim.

As such, the plan, or an outline, should include the following details:

  • a rough idea of the product and the main objectives of the paper;
  • the deadline of completion;
  • delegation of responsibility concerning the paper design and content writing.

Take into account your target audience and their interests

When you have a task to write a white paper, you should definitely investigate your target audience and explore their main interests. Your topic may be really interesting and novel but if it does not match the needs of your target audience, the paper will not be a success. There is nothing more important when working on a white paper than taking into consideration interests of the target audience since your white paper should have a recipient. The description of a product or a service that you provide may have an impact on the decisions of your target audience. As such, try to adjust the description to what particularly interests your potential clients. Try to provide clear and detailed information concerning the benefits of your product, what it offers, etc.

Carry out background research before starting to write

This strategy can be applied to any type of paper writing. When you have a clear plan in your mind, the easier it will be to go through the very writing process. Sometimes, it is required to conduct some research on the technological sphere in order to be able to provide a comprehensive discussion of specific products or services. Moreover, background research is essential if you want to use appropriate technical jargon and terms. After you have jotted down the most important information and have gathered enough evidence, it is high time to provide a synopsis.

Work on your synopsis

In the process of writing a white paper, you need to spend much time on the research process and writing your synopses. Sometimes, this pre-writing process may take up more time than the actual process of writing the very paper. Still, planning is our everything. With the help of proper planning, you can manage your working process and maintain focus throughout all steps of writing. In other words, if you have a plan, the whole writing process will be easier. Planning and synopsis writing will help you formulate your ideas in a quicker and more effective way. Therefore, synopses are really important.

Devise your paper outline

One of the keys in how to write a technical white paper in an effective way is to compose your outline. As a rule, white papers are long, so outlines will come in handy here as in the other types of writing. All in all, the outline you use here can be virtually the same as for the ordinary essay. Here you might want to make it more detailed and extended but the main principles of composing an outline are the same.

To make the outline effective, make sure to include the following constituents:

A working title or the headline. It should reflect the main idea of your writing and should perfectly describe your paper topic.

  • An executive summary. This is a brief overview of the paper, which is usually 150-250 words in length. Mainly, it should emphasize the topic significance and the overall aim you want to achieve.
  • Introduction. Here you need to mention a few main point you will elaborate further in the body.
    Subheadings of the body sections. You need to clearly present what the body of the paper will focus on. Use bullet points if you want to provide information what each paragraph will include.
  • Include breakout boxes. Sidebars can be used for including additional graphs, tables with data, statistics, etc. (any additional information or visuals depending on the topic).
  • Conclusion. Provide a summary of the key points. If needed, provide a call to action.


The widely accepted structure is the following:

  • introductory paragraph;
  • problem statement;
  • solution to the problem;
  • call to action/ conclusive statement.

There is no generally accepted strategy on how to write a technical white paper and include all of the aforementioned sections in it but our company`s professionals recommend that the problem discussion and the solutions presented to it should be discussed in approximately 1/3 part of the report. As s rule, to make the process of writing more fluent, coherent, and smooth, it is recommended to write the introductory and conclusive paragraph at the end.

General Guidelines on Successful Writing:

  • Be clear and direct in what you write. Do not use lengthy sentences and flowery statements.
  • Use the acronyms, terms, and professional jargon consistently.
  • When discussing your own method, focus on its strengths and try to pinpoint to in what way exactly your chosen method is better than the others.
  • Provide a clear discussion of you findings, solutions, experiments, provide a brief conclusion.
  • Put a specific emphasis on what you are recommending, proposing, etc.
  • Use only credible and trustworthy sources as your evidence.

I’m new here 15% OFF